Santa Cruz, California Short Term Rental Regulations

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Reviewed by Derick Hargrave

Last updated September 03, 2023

Santa Cruz Short-Term Rental Regulations

Information is maintained by the community to provide helpful insights and links to local regulations, HostScouts does not provide legal or investment advice.

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  • Short Term City Rating
    5.5
  • Competition

    5.6
  • Real Estate Cost

    2.6
  • STR Regulations

    N/A
  • Seasonality

    4.3
  • Rental Rates

    9.6

Santa Cruz, California Quick Stats

Short-term rentals have gained a lot of traction in the last few years. The trends and statistics of this sector are constantly changing, and having access to accurate data is essential for making sound investment decisions.

Population
62,956
STR License Required
No
Tourist Season
May to September
County
Santa Cruz
Airports
Norman Y. Mineta San Jose International Airport (SJC)
San Francisco International Airport (SFO)
Review our Santa Cruz California short-term rental analytics guide, including rates, property types and other metrics

Want to learn more about Santa Cruz?

Hostscouts has you covered. Our guides for this city cover topics that can help you research cities across the US quickly and easily.

Check out our Santa Cruz rental analytics guide if you're interested in data on the Santa Cruz rental market.

City Activities

Review the popular activities that hosts include in their property positing in Santa Cruz.

City Attractions

The most popular local and regional landmarks hosts usually include in their Airbnb or Vrbo property listings.

Santa Cruz Rental Rates & Fees

Explore nightly rates that hosts list their properties and the average fees for pets and additional guests.

Property Types & Sizes

What are the most popular property sizes for rent? Research whether a 1, 2, or 3 bedroom best fits Santa Cruz guests.

Interested in other California cities?

Check out the California Airbnb rules directory 

What makes Santa Cruz a great place to invest?

Santa Cruz, California, with its breathtaking coastline, vibrant community, and diverse attractions, presents a compelling opportunity for investment in short-term rentals.
  1. Prime Tourist Destination: Santa Cruz is a year-round tourist magnet, attracting visitors with its famous boardwalk, beautiful beaches, and iconic surf spots. The steady influx of tourists ensures a consistent demand for short-term rentals.
  2. Proximity to Major Cities: Its strategic location, just a short drive from major cities like San Francisco and San Jose, makes Santa Cruz a convenient getaway for city dwellers seeking a respite from urban life. This proximity increases the pool of potential renters.
  3. Diverse Attractions: From outdoor activities like hiking in the redwood forests and whale watching to exploring the local wineries and farmers' markets, Santa Cruz offers a wide range of attractions that appeal to a broad spectrum of visitors.
  4. Renowned Educational Institutions: Home to the University of California, Santa Cruz, the city attracts students, academics, and their families from around the world, creating a steady demand for short-term accommodation.
  5. Favorable Climate: The mild and temperate climate of Santa Cruz makes it a desirable destination throughout the year, ensuring a steady stream of visitors and, consequently, a consistent demand for short-term rentals.

Santa Cruz Nearby Cities

Local Real Estate

How expensive is the real estate in Santa Cruz?

The cost of real estate can vary widely depending on the location, size, and features of the property, as well as market conditions. The median home value in Santa Cruz has decreased -8% over the past year, and the average price per square foot is $867, which is higher than the national average.

Median Sale Price

$1,239,218

-8% YoY

Median per Square Foot

$867

-4% YoY

Average Monthly Rent

$3,589

3% YoY

Property Descriptions

The most common terms hosts include in their listings for Santa Cruz, California

Word Cloud for Santa Cruz, California Short Term Rentals

Common terms for Santa Cruz short term rental listings.

When potential guests are scrolling through listings on Airbnb, they’re looking for certain essential information to help them decide if your property is the right fit for their needs. As a host, ensuring that your listing includes all the relevant information that guests will be looking for is vital.

Some of the must-have elements of a property description include:

  • Location: Guests will want to know where your property is located in relation to popular attractions, public transportation, and other points of interest.
  • Amenities: What amenities does your property offer? Be sure to list all features guests can access, such as a pool, hot tub, parking, etc.
  • Informative: The average listing in Santa Cruz has a description approximately 1,759 words long. Make sure yours is long enough to describe your property but doesn't require your potential guest to read a novel.

After reviewing more than 1,581 listings in Santa Cruz, we've consolidated the most common terms on the word cloud. The larger text represents a term that is used more often. The top ten mentioned terms are Santa Cruz, Beach, Deck, Outdoor, Beautiful, View, Patio, Hot tub, Family, and Perfect.

What are the most popular tourist activities in Santa Cruz?

Whether renting a house, an apartment, or a room, you should include popular tourist activities in your posting. The most common choices mentioned on property listings in Santa Cruz involve going to the Beach, Surfing, Hiking, Sailing, and Cycling. When you write your listing, have a section with recommended activities near the property to give your guests an idea of what is available.

Beach

Surfing

Hiking

Sailing

Cycling

Adventure Activities

Whale Watching

Swimming

Theme Parks

Mountain Biking

Antiquing

Winery Tours

Local Attractions

What attractions do hosts highlight to guests?

There are quite a few popular attractions in Santa Cruz, including Santa Cruz Beach Boardwalk, Monterey Bay, Capitola Beach, Mystery Spot, and University of California, Santa Cruz. Below we've included the most popular local and regional landmarks hosts usually include in their Airbnb or Vrbo property listings. Many hosts like to show off lesser-known regional landmarks visitors might not have heard of.

Regional Landmark

Pacific Avenue

Included on most listings

Well Known Attraction

Santa Cruz Beach Boardwalk

Included on 91% of listings

Regional Landmark

Santa Cruz Wharf

Included on 90% of listings

Well Known Attraction

Monterey Bay

Included on 90% of listings

Well Known Attraction

Capitola Beach

Included on 90% of listings

Regional Landmark

Seacliff State Beach

Included on 88% of listings

Regional Landmark

Ocean Street

Included on 86% of listings

Regional Landmark

Capitola Wharf

Included on 84% of listings

Regional Landmark

Pleasure Point Park

Included on 83% of listings

Well Known Attraction

Mystery Spot

Included on 82% of listings

Well Known Attraction

University of California, Santa Cruz

Included on 80% of listings

Regional Landmark

Rio Del Mar Beach

Included on 80% of listings

What’s the weather like in Santa Cruz, California?

The weather is generally milder than the national average, with an average high temperature of around 65°, while the average low is about 51°. It has normal rainfall, averaging about 18 inches per year, compared to the national average of about 27 inches. Snowfall is scarce, with an average year having no snowfall. The humidity levels in Santa Cruz are generally lower than the national average, and the city has a mix of clouds and sunshine for most of the year.

Winter

December through February

46° Low 60° High

Precipitation
10.3"
Snowfall
0.0"
Muggy Days
0.0 days
Cloudiness
52%

Spring

March through May

51° Low 64° High

Precipitation
4.3"
Snowfall
0.0"
Muggy Days
0.0 days
Cloudiness
42%

Summer

June through August

56° Low 68° High

Precipitation
0.1"
Snowfall
0.0"
Muggy Days
0.0 days
Cloudiness
13%

Fall

September through November

53° Low 67° High

Precipitation
3.1"
Snowfall
0.0"
Muggy Days
0.0 days
Cloudiness
27%